Getting to Know Your Customer: The Use of Child Care Amongst Military Families

Do you often wonder how integrated the military families are within your community? Do they spend all of their time on their installation, work & pleasure, not venturing into the community around them?

Not according to a recent survey of military families! A survey down by The Rand Corporation shows that just about 40 to 50% of military families with preschool children in child care use off-base facilities. This is just a glimpse of how your military community is infused in your neighborhood. You have taken a great first step by advertising your service on; continue to update your Military Rewards to fit their needs and they will come.

Not yet a MilitaryAvenue Partner? Willing to discount your child care services for a Military Family? Why a Military Discount is Valuable for your Marketing Strategy

Note from This chart represents all Active Duty members. It does not take into account our retired military veterans as well as our National Guard and Reserve Forces.

Posted byLeanneonTuesday, January 05, 2010Labels:,

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