SHE Serves, too
The female-soldier, sailor, marine or airmen. It is a growing population, despite our US Military size shrinking. (See last week’s ‘Active Duty Military Population’). When marketing to your customers don’t forget this very important member of our US Military. Get to know your customers … U.S. Air Force Airman 1st Class Ashley Taylor checks the signals on asatellite receiver/transmitter July 7, 2011, at Hurlburt Field, Fla. Taylor is amission systems journeyman assigned to the 1st Special OperationsComponent Maintenance Squadron.(U.S. Air Force photo by Senior Airman Joe McFadden) Women comprise 200,888 or 14.3 percent of the DoD Active Duty force. The percentage of women in the Active Duty population is greater in 2009 than…
Thank you to USAA, Sitter City, Home Depot, Sears, Army Wife Network, Homes for Heroes and Dee Ramsay Burnett of Prudential Network Realty. Without you and the support you have for our military and their families we wouldn’t have been able to have such a wonderful giveaway earlier this month, One Thousand Posts – Let’s Celebrate! MilitaryAvenue Partners, This giveaway was such a success that I would love to do another drawing soon. My thoughts on a Veterans Day giveaway follow some very kind Thank You notes from some of our winners. So please read through if you are interested in participating and thanking our Veterans with a gift. To My Friends…
Active Duty Military Population
Last week we learned that there are 3.6 million members in our US Military but have you ever wondered what branches they serve in? Get to know your customers… Active Duty: Member HighlightsService Branches “Taking aim.” Army Spc. Paul M. Cattorn, a squad automatic weaponmachine gunner assigned to Company C, 2nd Battalion, 30th InfantryRegiment, 4th Brigade Combat Team, 10th Mountain Division, Task ForceStorm, provides security for Afghan National Security Forces. The Army has the largest number of Active Duty members (549,015) followed by the Air Force (328,847), the Navy (324,239), and the Marine Corps (203,075). There are also 42,426 Active Duty members of the DHS’s Coast Guard. At a total of…
How large is our Military Population?
Your customers live all around the world. They may be across the country now but moving to your area soon. They may be a part of the National Guard or Reserves and travel to your area on Drill or Reserve weekends. They may be the next customer to walk through your door. Do you know how large our US Military Force is? Get to know your customers… The total number of military personnel is over 3.6 million strong, including DoD Active Duty military personnel (1,405,176); DHS’s Active Duty Coast Guard members (42,426); DoD Ready Reserve and DHS Coast Guard Reserve members (1,079,627); members of the Retired Reserve (220,645) and Standby…
What Does Your Ad Say to Military Consumers?
We have some great military supporters on MilitaryAvenue! In fact, our MilitaryAvenue Partners are the best! You are part of an elite group of business patriots! Congratulations! Now the next step: What are you telling your military audience as a Partner? That you support them during wartime? That your ad demonstrates your willingness to recognize their sacrifice? Does it show you are professional, your service or product is worth spending their combat earned dollars on? Let’s take a look at two ads. First is an example of an ad that needs more information to create interest. The second provides more information and will draw folks to read more and find…
Businesses that Support Our Troops
Collaboration. Networking. Inspiration.What works, what doesn’t? Start to network with businesses around the country that support our service-members and families. Share your discount, your events, your ideas. Ask questions, involve those who have been there and done that, become an advocate for your community. Join us today: Businesses that Support Our Troops Posted byLeanne KocsisonMonday, August 08, 2011Labels:facebook,networking,Social Media
Put a Face on Your Ad! Fall Kickoff and Back To School Special for MilitaryAvenue Partners
Facebook Image for your Ad! Send the right message!We are excited! We are featuring a Giveaway Extravaganza for our military community after posting 1,000 blogs for them! Gifts worth $$$$ to the military community from our friends – that includes you! Now we are returning the favor to you! Remember we are all about discounts! We want you to reach out to the military community with a Fall Kickoff, Back to School Special with a reduced price for upgrades to your ads! Put a face to your ad to the new folks in your neighborhood! Add a hot link with a click of a mouse to your website (we hope…
A Reason to Go Back! Thank You Gazelle Sports!
Sifting through my mail I was shocked to find a post card from Gazelle Sports! I just had a great experience with a business! I will be going back! Thank You Card Received by the AuthorHow do you get your customers to return? How do your customers find you? Have you targeted the military community around your post, base, station, camp lately! Do they feel welcome? Appreciated? First, I am a cancer survivor with a foot that has had two surgeries and a leg that had one surgery. Both have special requirements: shoes for the foot and bike type shorts for the leg. So one of my doctors recommended Gazelle…